Probiz is a business coaching company. The letter “Z” is shaped like the knight from the chess board game. The knight is one of the most powerful chess figures if you know how to play with it. This is the idea here – in order to play the corporate game one must learn the specifics in order to make the best of it. Basically, in business – you should improve your skills before selling them.

Color legend of the logo family

Business cards design

The back-side of the card is traditionally taken by contact information. The front-side is actually a QR code with the logo in the middle.

Letterhead design

A nice and clean design, incorporating a few of the pixels that appear on the business card design as part of the QR code and also remind of chess board.

Web stamp

Sketches and other materials from the brand design process

Below you can see some sketches from the logo design brainstorming process.