Coffero
Coffee Roast Shop Branding

By selecting the best green coffee sorts, COFFERO aims to create unique and freshly roasted coffee products. We got in touch as they needed premium design services for their ambitious international business start. The Ralev.com team was initially involved in the naming, logo design, and packaging design – the first steps in creating a strong brand core and developing additional web, print, and advertising designs.

Scope

Naming
Logo Design
Brand Identity
Package & Label Design
E-commerce solution

Category

FMCG

Team

4 members

Timeframe

3 months

By selecting the best green coffee sorts, COFFERO aims to create unique and freshly roasted coffee products. We got in touch as they needed premium design services for their ambitious international business start. The Ralev.com team was initially involved in the naming, logo design, and packaging design – the first steps in creating a strong brand core and developing additional web, print, and advertising designs.

Scope
Naming
Logo Design
Brand Identity
Package & Label Design
E-commerce solution

Category
FMCG

Team
4 members

Timeframe
3 months

Read More

Close More

Naming

When we considered different naming options, we knew that we had to think of a name that had an available domain. This was pretty tricky since we wanted to come up with a short, catchy name. The name “Coffero” has a traditional sound, which guarantees an easy association with the brand’s character. It combines the words “coffee” and “roast” in a clever way, and in doing so references the roast technology the brand accommodates.

Naming

When we considered different naming options, we knew that we had to think of a name that had an available domain. This was pretty tricky since we wanted to come up with a short, catchy name. The name “Coffero” has a traditional sound, which guarantees an easy association with the brand’s character. It combines the words “coffee” and “roast” in a clever way, and in doing so references the roast technology the brand accommodates.

Logo

The unique blend of flame combined with the coffee bean in the logo are a direct reference to Coffero’s roast technology. As such, this is indented to give users the correct idea about the product’s essence. The purpose of the stars is to create an additional feel of quality, while the contemporary and clean typeface serves as the finishing touch to the whole composition.

Logo

The unique blend of flame combined with the coffee bean in the logo are a direct reference to Coffero’s roast technology. As such, this is indented to give users the correct idea about the product’s essence. The purpose of the stars is to create an additional feel of quality, while the contemporary and clean typeface serves as the finishing touch to the whole composition.

Package & Label Design

Package & Label Design

Content Typeface

Uni Sans Regular, Semi Bold & Bold

Content Typeface

Uni Sans Regular, Semi Bold & Bold

E-commerce Design Skin

E-commerce Design Skin

MiniBrandBook

MiniBrandBook

Project Summary

Project Summary

Andon Doychev
Founder and Manager of Coffero

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Integer elementum bibendum libero fringilla efficitur. Vestibulum diam urna, tincidunt in arcu ac, euismod pulvinar ex. Orci varius natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Proin suscipit consequat augue in tincidunt.

Next Project
Online Casino Brand Design
Wishmaker