The Smugglers Collective – party & booking agency. One of our very best negative space logos. Maybe because we like hats, I don’t know :)
The explanation of the logo is quite simple. We’re talking about a swing and rock’n’roll collective that brings the vintage, retro atmosphere of old times to the dance floors. So, logically, the logo encompasses three typical elements – a gents retro hat, a vinyl, and the turntable arm and needle. All designed in black & white in order to be even more retro.
from Pavel Atanasov & Dimitar Dragnev, founders of TSC:
After switching between logos in the last couple of years we finally found the right one for us. The fedora, the vinyl and the turntable arm represent perfectly what our collective is all about: Swingin’ Music, DJing and all things vintage.
Materials from the logo design process
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